NIL FREEDOM

On July 1, 2021, the NCAA recognized the fundamental right of student athletes to benefit

from their Name, Image, and Likeness (NIL).

We believe in empowering student athletes. We believe in NIL Freedom. We believe in you.

NIL is a force for good.

NIL creates wealth. NIL builds human capital. It is a vehicle to develop yourself and your community.

NIL is your American

The right to control your Name, Image, and Likeness is a long-standing property right commonly known as ‘The Right of Publicity.’ This fundamental American right was unjustly denied to you as a student athlete until July 1, 2021.

NIL works because athletes are influencers.

Student athletes are role models. You inspire. You lead. You engage public attention like few others.

NIL is a force for good.

NIL creates wealth. NIL builds human capital. It is a vehicle to develop yourself and your community.

NIL is your American Right.

The right to control your Name, Image, and Likeness is a long-standing property right commonly known as ‘The Right of Publicity.’ This fundamental American right was unjustly denied to you as a student athlete until July 1, 2021.

NIL works because athletes are influencers.

Student athletes are role models. You inspire. You lead. You engage public attention like few others.

NIL is NOT the Wild West.

Unlike brand deals for teen and tween social media influencers, NIL involves young adults and is regulated by the NCAA and state law. Calling NIL the “Wild West” is a myth that will not stop the historic shift of power to student athletes.

NIL is DIY.

Any athlete, any sport, any level can earn $1,000 or more in monthly NIL income on a “Do It Yourself” basis. It’s a lot like your chosen sport. Success requires skills you can learn, teamwork, and a commitment to action.

NIL is NOT the Wild West.

Unlike brand deals for teen and tween social media influencers, NIL involves young adults and is regulated by the NCAA and state law. Calling NIL the “Wild West” is a myth that will not stop the historic shift of power to student athletes.

NIL is DIY.

Any athlete, any sport, any level can earn $1,000 or more in monthly NIL income on a “Do It Yourself” basis. It’s a lot like your chosen sport. Success requires skills you can learn, teamwork, and a commitment to action.